Croissance de 9% des ventes de PC en Europe (Q2 2007)

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PC shipments in Western Europe totaled 11.2 million units in the second quarter of 2007, an increase of 9.3 percent compared with the same period in 2006. The demand for mobile PCs remained the major driver of sales of PCs, and this trend confirms the changing status of the consumer mobile PC from a “nice-to-have” device to a “must-have device”.

PC shipments in France totaled 1.85 million units in the second quarter of 2007, an increase of 7.7 percent compared with the same period in 2006. The consumer market grew 19 percent and, similar to other markets in Western Europe, strong mobile-PC demand is still driving growth in this segment.

”Sales of mobile PCs in the consumer market reached almost 60 percent and high demand will continue in particular during the school and Christmas seasons,” said Isabelle Durand, principal analyst for Gartner, based in France.

The PC market in France saw increased competition between Hewlett-Packard and Acer with only 18,000 units separating both vendors. In addition, this quarter saw some changes among the top-five-ranking vendors, with NEC conceding the No.4 position to Lenovo. Lenovo had its best performance since the acquisition of the IBM PC business. The company recorded a double-digit year-on-year growth.

Acer retained its No.1 position in the mobile PC segment, which grew 28 percent in the second quarter of 2007. Hewlett-Packard maintained its No.1 position performing particularly well in the consumer mobile segment. Overall, new branding campaign, increased focus on product design and partnership with retailers will help the company maintain its leadership in France. Dell recorded the weakest performance among the top-five vendors. Low demand for desktop PCs from the large accounts continued to impact Dell results.

“In the third quarter of 2007, the French PC market will exhibit double-digit growth, helped by back-to-school promotions and the introduction of a new range of consumer PCs from the leading vendors,” Ms Durand concluded.

Table 2

France PC Vendor Unit Shipment Estimates for 2Q07 (Thousands of Units)

Company

2Q07 Shipments

2Q07 Market Share (%)

2Q06 Shipments

2Q06 Market Share (%)

2Q07-2Q06 Growth (%)

Hewlett Packard

381

20.6

342

19.9

11.4

Acer

363

19.6

295

17.2

22.9

Dell Inc.

281

15.2

267

15.1

4.7

Lenovo

124

6.7

87

5.1

42.2

Fujitsu/Fujitsu Siemens

95

5.1

82

4.8

14.1

Others

605

32.7

641

37.3

-5.7

Total

1,847

100

1,716

100

7.70

Note: Data includes desk-based PCs and mobile PCs
Source: Gartner (August 2007)

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